GIOIA

IDENTITY

25AH, 2020

PROJECT DESCRIPTION

Gioia is an Italian Trattoria in Stockholm located on the corner of Vasagatan-Gamla Brogatan that serves rustic, seasonal cuisine in a lively and warm setting.

The commission was to name the restaurant and to develop a graphic toolbox. We wanted to create a visual identity where the old world meets the new: classic Italian with an international and urban touch. The name, Gioia (joy), reflects the soul and atmosphere of the restaurant.